{"id":112,"date":"2010-11-26T18:39:12","date_gmt":"2010-11-26T23:39:12","guid":{"rendered":"http:\/\/videosonyourwebsite.com\/blog\/?p=112"},"modified":"2010-12-20T20:40:02","modified_gmt":"2010-12-21T01:40:02","slug":"what-theyre-saying-about-real-estate-videos","status":"publish","type":"post","link":"http:\/\/videosonyourwebsite.com\/blog\/what-theyre-saying-about-real-estate-videos\/","title":{"rendered":"What They’re Saying About Real Estate Videos"},"content":{"rendered":"

So, I starting reading one of those articles about \u201cWhat Your Real Estate Agent Won\u2019t Tell You\u201d and I got less than a quarter of the way thru it when the author mentioned how a listing\u2019s photos and videos can be misleading because of Photoshopping or creative editing. I wouldn\u2019t deny that those things take place, but not in my experience.<\/a><\/p>\n

First of all, real estate agents are notoriously\u2026(how shall I put this)\u2026frugal. Many of them take their own pictures, and some even make their own videos.
\nSecondly, the kind of photo manipulation or video editing really takes some time to master. Many agents are known to be\u2026impatient. <\/p>\n

Actually, real estate videos can be rather quick to produce. Most agents simply want a walk through to show prospective buyers the layout point of view. Any additional editing, whether in amateur software or on a professional level, is an expense of both time and money. It\u2019s been my experience with real estate videos that if the home is attractively staged, a video will do a much better job of selling the property than photos. It\u2019s real. You don\u2019t need Hollywood effects or deceptive editing to make it work. <\/p>\n

It\u2019s nice to see some popular websites for real estate professionals that agree with me: Homes.com reports that successful agents understand social media. And they add, \u201cVideo is another great way to promote your business and your listings online. After posting virtual tours or walk-thrus of your listings, start adding videos that discuss real estate trends and give advice. The better the content, the more it will be passed on.\u201d<\/p>\n

And PropertyGuru.com takes it one step further: \u201cKeep your videos alive. Online video content should never be considered a final product. If the property doesn\u2019t sell immediately, change the video to encourage new buyers and give them a different interpretation\u201d<\/p>\n

I have also seen actual customer emails thanking agents for providing videos, rather than just photos, in their marketing efforts. Even in the relocation forum City Data, one poster implores agents to \u201cspend a few hundred bucks on a well shot and presented video tour and sell a six or seven figure home.\u201d<\/p>\n

There is a myriad of ways to sell real estate, even in a down market. But the wise agents and brokers would do well to discover the advantages of video marketing. <\/p>\n

–That\u2019s a wrap.<\/p>\n","protected":false},"excerpt":{"rendered":"

I have also seen actual customer emails thanking agents for providing videos, rather than just photos, in their marketing efforts. Even in the relocation forum City Data, one poster implores agents to \u201cspend a few hundred bucks on a well shot and presented video tour and sell a six or seven figure home.\u201d<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,1,4],"tags":[6,48,21,24,67,14,26,39],"class_list":["post-112","post","type-post","status-publish","format-standard","hentry","category-diy","category-uncategorized","category-who-uses-video","tag-advertising","tag-cincinnati","tag-do-it-yourself","tag-inexpensive-video-shooting","tag-real-estate-videos","tag-social-media-videos","tag-video-editing","tag-videos-as-content"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/comments?post=112"}],"version-history":[{"count":3,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/112\/revisions"}],"predecessor-version":[{"id":123,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/112\/revisions\/123"}],"wp:attachment":[{"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/media?parent=112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/categories?post=112"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/tags?post=112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}