{"id":594,"date":"2020-12-12T09:13:10","date_gmt":"2020-12-12T14:13:10","guid":{"rendered":"http:\/\/videosonyourwebsite.com\/blog\/?p=594"},"modified":"2020-12-12T09:13:10","modified_gmt":"2020-12-12T14:13:10","slug":"should-you-embed-videos-from-other-companies","status":"publish","type":"post","link":"https:\/\/videosonyourwebsite.com\/blog\/should-you-embed-videos-from-other-companies\/","title":{"rendered":"Should You Embed Videos From Other Companies?"},"content":{"rendered":"<p><figure id=\"attachment_595\" aria-describedby=\"caption-attachment-595\" style=\"width: 604px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage-1024x696.png\" alt=\"Embedding Videos\" width=\"604\" height=\"411\" class=\"size-large wp-image-595\" srcset=\"https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage-1024x696.png 1024w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage-300x204.png 300w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage-768x522.png 768w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2020\/12\/Why-you-dont-use-other-peoples-videos-on-your-webpage.png 1220w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/a><figcaption id=\"caption-attachment-595\" class=\"wp-caption-text\">Problems with embedding videos from other companies<\/figcaption><\/figure><br \/>\nIf you can&#8217;t produce your own videos for your website, why not just find some others and embed them? Simple, right? Well, not exactly.<\/p>\n<p>Many businesses have a dedicated &#8220;Videos&#8221; tab on their site for relevant content. Often, someone will curate video content from other sources and believe this is a valuable practice. But just as often it is fraught with problems. The image above is taken from a company website that has many videos embedded from YouTube under their &#8220;Videos&#8221; tab.<\/p>\n<p>Can you see what&#8217;s wrong?<\/p>\n<p>Somewhere along the way, the original content creator has removed the video, leaving blank spots with no content on the page.<br \/>\nHere&#8217;s why it&#8217;s not a good idea to use other folks&#8217; videos:<\/p>\n<ul>\n1. You have no control over their content. And if their videos are monetized on YouTube, they could be showing an ad that is counter-productive to your business.<br \/>\n2. The videos may have a call to action or a link that takes visitors away from your website.<br \/>\n3. The practice really does nothing to help your Search Engine Optimization and get you found more often.<br \/>\n4. The best course of optimizing with videos is to have relevant content on all of your pages, especially on your About Us page. Videos under a dedicated tab may be overlooked by your visitors.<br \/>\n5. Google loves original content. That means videos specific to your business and your message with a few lines of text that compel the viewer to click and watch.<\/ul>\n<p>Business websites that use a &#8220;Videos&#8221; tab are often not updated frequently, so problems like the image above are missed for a long period of time.<br \/>\nOriginal, professionally produced video content is affordable and gives your business an advantage over the competition.  Remember &#8211; if you use video, and they don&#8217;t: You Win!<br \/>\n&#8211;That&#8217;s a wrap.<\/p>\n<p><em>Ron Harper is the founder of Videos On Your Website, a Cincinnati digital marketing firm specializing in video web content for businesses. Get a FREE Video Buying Guide at<\/em> <a href=\"http:\/\/videosonyourwebsite.com\/PDF\/Cincinnati%20and%20Dayton%20video%20production%20buyers%20guide.pdf\" title=\"Video Buyers Guide\" rel=\"noopener\" target=\"_blank\">Videos ON Your Website &#8211; Cincinnati and Dayton Video Production Guide.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business websites that use a &#8220;Videos&#8221; tab are often not updated frequently, so problems like the image above are missed for a long period of time.<br \/>\nOriginal, professionally produced video content is affordable and gives your business an advantage over the competition.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,76,92,83],"tags":[96,37,12,34,39,20],"class_list":["post-594","post","type-post","status-publish","format-standard","hentry","category-diy","category-video-as-content","category-video-seo-and-optimization","category-you-tube-for-business","tag-cincinnati-business-video-testimonials","tag-google-rankings","tag-relevant","tag-search-engine-optimization","tag-videos-as-content","tag-you-tube"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/comments?post=594"}],"version-history":[{"count":2,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/594\/revisions"}],"predecessor-version":[{"id":597,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/594\/revisions\/597"}],"wp:attachment":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/media?parent=594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/categories?post=594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/tags?post=594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}