{"id":740,"date":"2026-04-14T15:19:26","date_gmt":"2026-04-14T19:19:26","guid":{"rendered":"http:\/\/videosonyourwebsite.com\/blog\/?p=740"},"modified":"2026-04-14T15:19:26","modified_gmt":"2026-04-14T19:19:26","slug":"im-a-marketer-with-a-camera-heres-what-that-means","status":"publish","type":"post","link":"https:\/\/videosonyourwebsite.com\/blog\/im-a-marketer-with-a-camera-heres-what-that-means\/","title":{"rendered":"I&#8217;M A MARKETER WITH A CAMERA &#8211; HERE&#8217;S WHAT THAT MEANS"},"content":{"rendered":"<p><a href=\"http:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c-200x300.png\" alt=\"\" width=\"200\" height=\"300\" class=\"alignnone size-medium wp-image-741\" srcset=\"https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c-200x300.png 200w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c-683x1024.png 683w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c-768x1152.png 768w, https:\/\/videosonyourwebsite.com\/blog\/wp-content\/uploads\/2026\/04\/61904a83-492e-4509-9764-215a926d636c.png 1024w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><br \/>\nI&#8217;m more than a videographer. I&#8217;m a marketer with a camera. What does that mean, and why should you care?<\/p>\n<p>Here are the qualities of a Marketer With A Camera:<\/p>\n<ul>\n<li> Storytelling over gear<\/li>\n<p>I believe a business video should focus on clear messaging, compelling narratives, and building trust rather than relying on expensive equipment. Sure, we use professional equipment, but I don&#8217;t need a dozen people with different jobs to produce a video.<\/p>\n<li>Leveraging video for trust<\/li>\n<p>90% of customers say that videos aid purchasing decisions. That makes having the right video crucial for building authority in your category.<\/p>\n<li>Mastering on-camera presence<\/li>\n<p>I have worked with everyone from mom and pop shop owners to Fortune 500 companies. It is imperative to have a natural delivery for your message. I show clients exactly how to do that.<\/p>\n<li>Actionable ideas<\/li>\n<p>Most business owners are too close to their business to understand what their customers need to hear. Whether it&#8217;s something behind the scenes or the testimonial of a satisfied customer, I know how to bring that message forward.<\/p>\n<li>Specialized techniques<\/li>\n<p>From editing to graphics, good lighting and clear audio, the aim is to make the video look great while driving tangible business results.\n<\/ul>\n<p>Let&#8217;s talk about your goals. I&#8217;ll bet I can offer solutions that will both save you money and take your marketing efforts to a higher level.<br \/>\n&#8211;that&#8217;s a wrap<br \/>\n<em>Ron Harper is the founder of Videos On Your Website, a Cincinnati digital marketing firm specializing in video web content for businesses. Read more at Videos ON Your Website.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m more than a videographer. I&#8217;m a marketer with a camera. What does that mean, and why should you care? Here are the qualities of a Marketer With A Camera: Storytelling over gear I believe a business video should focus on clear messaging, compelling narratives, and building trust rather than relying on expensive equipment. Sure, &hellip; <a href=\"https:\/\/videosonyourwebsite.com\/blog\/im-a-marketer-with-a-camera-heres-what-that-means\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">I&#8217;M A MARKETER WITH A CAMERA &#8211; HERE&#8217;S WHAT THAT MEANS<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,76],"tags":[96,90,8,24],"class_list":["post-740","post","type-post","status-publish","format-standard","hentry","category-behind-the-scenes","category-video-as-content","tag-cincinnati-business-video-testimonials","tag-cincinnati-video-production","tag-consultant","tag-inexpensive-video-shooting"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/comments?post=740"}],"version-history":[{"count":1,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/740\/revisions"}],"predecessor-version":[{"id":742,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/posts\/740\/revisions\/742"}],"wp:attachment":[{"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/media?parent=740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/categories?post=740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/videosonyourwebsite.com\/blog\/wp-json\/wp\/v2\/tags?post=740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}