Friends With Content

Ok, now you’ve got a video on your website. And maybe you’ve even put out the link on Facebook, Twitter, Pinterest, LinkedIn, and all those other social media sites. You’re patting yourself on the back for being such a savvy marketer.
As they say in those infomercials, “But Wait There’s More!”
You have another venue open to you: Blogs That Are Not Yours. When someone you’d like to reach is searching for what you provide, what other sources of information can they find? Tap into those content networks, and you’ve struck a potential goldmine of marketing power.
That is a primary reason not to produce a video that is a commercial. People don’t search for commercials, and they certainly don’t share them either. When you’re offering content that answers a question or addresses a need, your videos are more likely to be watched, shared, AND published on Someone Else’s Blog. It’s ok to ask the Blog owner to post or write about your video. Just remember to do your homework and only contact those blogs that legitimately relate to the info in your video.
Find new customers. Make new friends. Open new channels of distribution for your videos. That will put you a step ahead of your competition.
That’s a wrap