Tag Archives: optimizing videos

The 1 Thing You Should Do For Your Business This Year

Charm City Cakes. Antique Archeology, The Gold And Silver Pawn Shop, Duck Commander. Recognize any of these?  They are all small businesses who got big by being on TV. And while those businesses are profiting from their own reality exposure, look at Amy’s Baking Company in Scottsdale Arizona, who developed a booming business for having the most embarrassing and customer un-friendly episode in history.

What if your business could have its own TV show? You could. Actually, you should.

The good news is: you don’t need the drama those shows thrive on in order to be compelling and watchable. If you know, or can find out, what your customer base needs, you have your subject matter. Use your personality to make it interesting. Do product demos, talk to your staff, heck, talk to your customers!

It doesn’t have to be completely serious. If you’re a business that has fun, show that. Have your customers interview each other. Do on the street demonstrations…what will you come up with?

Is it easy? No.

Will it keep you in the minds of your prospects? Absolutely!

I’m so excited about the upcoming roll out of my new video series and all of the episodes I have planned.

Let me know if I can help in planning YOUR new TV show too.

–that’s a wrap.